Our Market Place

Price and product comparison websites have become an everyday part of the buying process for UK consumers, with most people having used a comparison website.

In the UK, most price and product comparison website activity is still for car insurance and home insurance switches, but comparison services have been broadened into other products, such as credit cards, savings accounts and energy.

However, only 23.3% of motorists and 7.4% of households in the UK switch their insurance each year, so there are still significant growth opportunities in these areas.

In recent years, UK regulators have become increasingly focused on consumer choice and seeking to promote activity that is beneficial to the consumer.

Price and product comparison websites make it quick and easy for consumers to compare products and make an informed choice about purchasing, or switching to, a range of providers.

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